

Flat6Labs Fifth Demo Day in Amman
Tuesday, 30 Jan 2024, 9:30 AM Amman timeFlat6Labs Seed Program brought in accomplished international consultants, coaches, and mentors to work closely with each of the startup teams, empowering them to achieve their business goals. The program facilitated networking opportunities to help the startups build and grow their networks and connect to global leaders.


Flat6Labs Fifth Demo Day in Amman
Our fifth Seed Program in Jordan kicked off on September 17th, 2023. This round, Flat6Labs has brought together special entrepreneurs from three different countries in the MENA region; Jordan, Palestine, and Lebanon. This cohort has delivered innovative products and services across multiple sectors including: ConstrucTech, EduTech, SportsTech, ICT, Data Analytics, and MediaTech.
The six startups have been working over the past four months on growing their customer base, refining their offerings, expanding to new markets, and building strategic partnerships.
MEET THE STARTUPS

Construcllo
Construcllo is the first Arabic construction management software designed to streamline and optimize the efficiency of construction projects.
Know MoreeastCompany Brief
Construcllo is a project management platform offering a seamless experience to project managers and workers in the field of construction. Through our platform, project managers can control the whole process starting from Tendering and Bidding, through the entire execution of the project to Maintenance and Support.
Product
A cloud-based construction management software that handles all project operations and various departments in construction companies.
Construcllo excels at organizing daily tasks and operations for the company, supporting various types of projects and construction firms. The program aims to ensure smooth workflow in accordance with established plans for project execution, facilitating supervision and implementation. Users can navigate between different units and departments of the company effortlessly, allowing them to assign tasks, set deadlines, and track progress quickly and effectively.
Business Model
Construcllo operates on a SaaS business model, offering three annual subscriptions tiers:
- Pro ($1440 / Year)
- Team ($4800 / Year)
- Business ($12000 / Year)
Industry
Construction Tech
Target Customer
Construction Industry Leaders in MENA



Intellico
Intellico helps enterprises and product experts generate software documentation smarter and faster using ML/AI
Know MoreeastCompany Brief
Intellico streamlines the entire product documentation process. From PRDs, BRDs, to SRS documents and user stories, we help businesses generate essential documents for every stage of successful software product development.
Product
Intellico’s machine learning model works to understand your business and project scope, crafting personalized documents tailored to your specific needs. The platform begins by extracting vital business data, including operational models, features, and user roles, facilitating the creation of personalized documents. These documents are aggregated from major generative AI algorithms and inputted into Intellico’s AI model to create more refined business documents.
Our platform is accessible through a centralized document hub, ensuring effortless access and collaboration. This is achieved while maintaining stringent data security standards.
Business Model
SaaS and Enterprise models
Industry
AI and Machine Learning
Target Customer
Product Experts including business analysts, product managers and product owners working in SMEs, consultancies and software houses



The Middle Frame
The Middle Frame offers media outlets on-demand photo coverage and access to a library of authentic Arab images
Know MoreeastCompany Brief
The Middle Frame empowers media outlets with on-demand access to compelling visuals that capture the diverse events and culture from the Arab world. Whether it’s breaking news, in-depth features, or dynamic content creation, The Middle Frame is committed to providing a seamless experience for journalists, reporters, and content creators.
Product
At the core of The Middle Frame product is an extensive library of authentic Arab images, collected from Arab photographers and curated to cater to the specific storytelling requirements of media professionals. Our platform seamlessly connects journalists, reporters, and content creators with a community of skilled photographers, ensuring quick and tailored access to high-quality visuals.
Business Model
Packages (Number of photos) – $ 1-9
Subscriptions (Yearly or monthly based) – $29-499
Project based.
Industry
Media
Target Customer
Media Outlets including media publications and news agencies



MENA Analytics
MENA Analytics helps businesses capture market insights through precision data collection and analysis tools
Know MoreeastCompany Brief
MENA Analytics is a leading polling firm specializing in high-precision data collection and analysis. With a focus on the MENA region, we offer innovative solutions that empower businesses to make informed decisions based on accurate and timely data.
Our cutting-edge tools enable businesses to collect target customer feedback and input from local markets, to explore new business ideas in selected high-potential sectors, and measure the impact of their interventions efficiently and accurately.
Product
We currently have two products available: Consumer Compass which allows our clients to get insights on consumer behavior and preferences, and Retailer Radar which allows our clients to get insights on businesses and trends in the market. We are working on providing a SaaS product as well.
Business Model
We sell our services at a price-per-resondent model. While we have a minimum of 382 recommended, the size of sample is determined by the clients requested target population and acceptable margin of error. In the future, we are looking at introducing a subscription model for our SaaS product.
Industry
Data and Business Intelligence
Target Customer
Companies in the FMCG space looking to introduce a new product, test new features, or enter a new market.



eFlow
eFlow is an AI-driven educational platform providing bite-sized courses on popular messaging apps like WhatsApp.
Know MoreeastCompany Brief
eFlow is reshaping professional development in the GCC and MENA regions with its AI-driven conversational learning. Tailored for the modern workforce, including the often-overlooked blue-collar sector, their platform delivers engaging, chat-based education via popular messaging apps like WhatsApp. eFlow’s approach transforms complex training materials into interactive dialogues, ensuring a natural and effective learning experience accessible to all, irrespective of their role or location.
Product
eFlow offers an AI-Powered Chatbot that harnesses advanced AI capabilities to emulate a one-on-one interaction with a personal tutor. This approach ensures a personalized learning journey as it adapts to individual learning paces and styles, making the content more relatable and easily absorbed.
The chatbot can be accessed via popular messaging apps such as WhatsApp, Slack, and Teams to ensures accessibility on platforms which are already part of workers’ daily routines.
Additionally, courses are enriched with interactive content, including texts, images, videos, voice messages, and mini-games and can be delivered in various different languages to cater to the diverse linguistic backgrounds of the GCC and Middle East workforce.
Furthermore, the system analyzes performance and feedback, tailoring future content to meet the specific needs of each learner.
Business Model
They charge on a per-learner basis with ranges that include:
Companies with Less than 250 employees = $500 a month
Companies with between 250-999 employees = $1,000 per month
Companies with 1,000 – 5,000 employees – $2,500 a month
Industry
Learning & Development – EdTech
Target Customer
Corporates – L&D and HR managers



GamerG
A gaming tournament platform democratizing competitive gaming with skill-based matchmaking
Know MoreeastCompany Brief
GamerG, is a skill-based gaming competition platform specialized in organizing online tournaments designed for casual players, who make up 99% of the world’s player base. With a small entrance fee, participants compete for the winner’s pot, all while keeping track with a live scoreboard feature.
Product
The convenience of automated tournaments, flexible payment options, and a quick sign-up process sets GamerG apart.
GamerG tracks players performance directly from the game, based on the skill level, participants can join micro tournaments with 10-20 players, that are organized based on participants skills without the need for extensive preparations or waiting periods.
Business Model
A percentage from the participation fee players pay to join tournaments.
Industry
Gaming
Target Customer
Casual Gamers


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