Fanera is a sports-tech startup that aims to revolutionize football by providing fans, clubs, and sponsors with a single social platform to share content, connect and engage with a football community.
Product:
– Fan Engagement app: crowdsourced football app that is intuitive, scalable, and multilingual for fans to build a football community of their friends, favorite teams, and influencers
– Club Management Platform: Fanera has developed a powerful dashboard for clubs to connect with their fans based on various demographics and provide useful analytics to help the club monetize their followers.
Target Market:
Youth football fans between the ages of 16 and 35 in the MENA region
Business Model:
– Club subscriptions: SAAS model to access, manage and monetize target fans.
– Digital Sponsorship: Provides football sponsors and brands a unique way to promote their brand
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